Landmark Credit Union (66751), a $7.3B credit union headquartered in Brookfield, WI, led by CEO Mackay, reported $6.0B in member deposits at the end of 2025 Q3, an increase of $527.6M (+9.7%) compared to the same quarter last year.
The credit union's 99.8% loan-to-share ratio indicates strong loan demand relative to deposits, which may require attention to deposit pricing and liquidity management.
Net effect: elevated loan-to-share ratio limits incremental lending capacity.
Deposit Composition
Landmark Credit Union's deposit portfolio is led by Share Certificates, comprising 33.8% of total deposits—time deposits (cds) with fixed terms and rates. Strong certificate balances indicate member preference for term deposits and predictable funding costs.
Deposit Portfolio Breakdown
| Deposit Type | Balance | % of Total | YoY Growth |
|---|---|---|---|
| Share Certificates | $2.0B | 33.8% | +18.6% |
| Money Market | $1.4B | 23.3% | +9.1% |
| Regular Shares | $1.3B | 21.0% | +2.3% |
| Share Drafts | $997.9M | 16.7% | +5.5% |
| IRA/KEOGH | $278.6M | 4.7% | +5.7% |
| Other Shares | $29.4M | 0.5% | -0.9% |
Source: NCUA 5300 Call Reports (2025_Q3)
Quarterly Deposit Trends
Robust deposit growth of this magnitude typically reflects competitive dividend rates, successful marketing campaigns, or strong community relationships driving member acquisition.
Quarterly Trend
| Period | Total Deposits | QoQ Change | Avg/Member |
|---|---|---|---|
| 2024 Q2 | $5.4B | $13K | |
| 2024 Q3 | $5.4B | +1.6% | $14K |
| 2024 Q4 | $5.5B | +0.7% | $14K |
| 2025 Q1 | $5.7B | +4.1% | $14K |
| 2025 Q2 | $5.8B | +1.7% | $14K |
| 2025 Q3 | $6.0B | +2.9% | $15K |
Source: NCUA 5300 Call Reports
Member Deposit Metrics
Landmark Credit Union serves 403,917 members, an increase of 1.7% year-over-year. The average member deposit of $15K has grown 7.9% compared to last year.
Deposit growth exceeding member growth suggests existing members are increasing their balances, a sign of deepening relationships.
Historical Context: Since the 2008 Crisis
Landmark Credit Union's deposit base has grown 468% since Q3 2008, when the financial crisis was at its peak. At that time, the credit union held $1.1B in member deposits serving 134,773 members.
Membership has expanded 200% over this period, demonstrating strong community trust and successful member acquisition.
Peer Comparison
Among 114 credit unions in its $3.7B–$11.0B asset peer group, Landmark Credit Union ranks in the 80th percentile for deposit growth. This positions the credit union as a deposit-gathering leader among similarly-sized institutions.
Outlook
With strong deposit momentum, Landmark Credit Union appears well-positioned to fund loan growth and maintain competitive member services. Key factors to watch include deposit rate trends, member acquisition costs, and competitive dynamics in the WI market.
Landmark Credit Union's Q4 2025 results, expected in early 2026, will provide further insight into whether this deposit growth trajectory can be sustained.
Track This Credit Union
Monitor Landmark Credit Union's quarterly deposit performance, member metrics, and share composition with Finleet Terminal.
Data Sources: NCUA 5300 Call Reports (2025_Q3), NCUA Historical Data (2007-present), Finleet Proprietary Analysis
Methodology: Year-over-year growth calculated comparing 2025_Q3 to same quarter prior year. Peer groups defined as credit unions within 50% asset range. Average deposit calculated as total shares and deposits divided by total members.